Divya Mehra

All, Interactive & Web, Data, 3D, Editorial & Illustration, Teaching, Writing

Third Act

Design, Strategy, Content

At Third Act, my design and content work spans digital and print graphics, web updates, user testing, accessibility improvements, and style direction for our 70,000+ volunteers. Along with our Creative Director, I provide technical guidance and create resources that help volunteer teams produce consistent, effective communications.

Designing for a senior audience is both the biggest challenge and the most rewarding part of this work. Accessibility drives every choice, from font size and contrast to clarity over ornamentation. I also help shape the organization’s visual voice, balancing a grassroots aesthetic with a level of polish that builds trust and professionalism with prospective members.

Beyond design, I write and edit website content, manage all photo and video assets, and oversee content quality across 34 microsites. Our sites receive thousands of visits daily.

Simplify Solar

Illustration

For Third Act’s Simplify Solar campaign, I proposed illustrations focused on solar energy and growth. The visual style departs from the organization’s brand guidelines to distinguish these pieces as editorial and part of a new campaign.

Rest of World

UX/UI Design, Some Code (CSS), Data Viz

Rest of World asked me to design and develop their Impact Report, so that it could be templatized going forward.

Using their brand guidelines and assets, I designed and implemented a report format with custom CSS. I collaborated with their photo editor to select photographs, their fundraising director to work with copy, and their designer for support.

With copious amounts of content and long-scroll request, the key was to find a way to display impact information in a visually-engaging way while adhering to platform constraints.

This interactive report is now used as a template to send to potential and existing donors.